The ModularWorld

"We live in a dynamic and commercial world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are dicovering new ways of structuring work, of bring buyers and sellers together, and of creating and usind market information. Although our fast-moving economy often seems to be outside our influence or control, human beings create the things that create the market forces. Devices, software programs, production processes, contracts, firms, and markets are all the fruit of purposeful action: they are designed."

DESIGN RULES, The Power of Modularity