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Tuesday
Aug052014

The MAIN & WALL Story

~ Design Thinking Applied to The World of Finance ~

          MFiM™...

 Modular-Finance~in~Motion™...

Founded in 1991 to align the emerging discipline of Financial Planning with Investment Management, align strategy with purpose, and put the needs, goals and interests of Main Street first, we were MAIN & WALL before MAIN & WALL was cool. Today this concept is being introduced as - Financial Life Management - The intersection of Life and Finances - The Next Evolution in Wealth Management. Back then we called it Unity of Purpose. ( see - https://www.kitces.com/blog/financial-life-management-finlife-vs-wealth-management-and-financial-planning/


 Today, in The World of Finance, as well as in the World of Politics, the debate, relationship, and interplay between Main Street & Wall Street, Finance & Society, is now front page, center stage and all the rage.

The financial crisis, and now the election, have awakened the street to this realization - Capitalism and Politics are reflexive. We applaud the epiphany. Capitalism 4.1 is in full bloom this spring. Hopefully in the not too distant future, a new model and culture will emerge and Capitalism and Democracy will survive. Unfortunately, evolution can be a very slow process. Some get it, some don't, and some will get trapped in the past. Until then.....

 

Living in The ModularWorld ~ The Age of Transformation....

We are living in the early years of a third revolution that will transform strategies and management processes. The first was the industrial revolution, the second was the information revolution, and the third (now underway) is the Design Revolution.


MAIN & WALL 2.1...  The Second Iteration...

Modularity: upgrading to the next generation design architecture...

Our mission today has evolved and is more ambitious than when we started. The mass market is over. The middleman is gone.  Human Capital matters. Modern Finance Theory is adrift and being re-examined. Our mission is to introduce an alternative theory and approach  - Modular-Finance Theory - Blending Quantitative Finance with the Social Sciences with the ability to manage both deliberate and emerging strategies, and create the requisite model to deliver the benefits to the individual investor and society in the 21st century.